KEVI @ St James' Park
Year 11 and Year 12 students from King Edward VI School visited Newcastle United Football Club on Thursday and Friday 17/18 November to test their business acumen as part of national Enterprise Week.
Toon winger Jonas Gutierez made an appearance at the event on Thursday to judge the results of a ‘Magpie Market’ enterprise task, a market-based activity where students worked together in teams to create and sell a new football shirt. Using only paper, the students had to create a new football shirt for the Newcastle United Number 18, and then using negotiation skills sell their new design to buyers. The task required teamwork, planning and creativity, all key to success in business.
Jonas said:
“It is fantastic to see these young people working as a team on this enterprise challenge. The same principles apply in business as on the football pitch and I know how important it is to rely on your team mates to achieve goals.”


The event was one of several activities run by Newcastle United Foundation during Global Entrepreneurship Week as part of its Enterprise Academy. The Department for Business, Innovation and Skills supports this initiative, which is all about engaging young people aged 11-19 years old in the enterprise agenda through a range of interactive learning opportunities so that they understand the basic principles of business and self-employment.